Florabel
Custom Shopify design and development for a modern flower E-Commerce store.
About the Project
This project involved customizing a Shopify store to create a clean, intuitive shopping experience aligned with the brand’s identity. The focus was on improving product discovery, streamlining the purchase flow, and ensuring responsive performance across devices.
The main challenge was extending Shopify’s native theme capabilities while maintaining speed and scalability. Custom Liquid, CSS, and front-end enhancements were developed to support the store’s gifting-focused experience, enabling a smoother gift selection and checkout flow. Additional improvements included refining product cards, enhancing add-to-cart interactions, and optimizing layout responsiveness to create a clearer, more conversion-driven user journey.
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